What about HD Sunglasses? | MatrixEyewear.com

What about HD Sunglasses?

I was watching TV the other night, and I saw a late night TV commercial for high definition sunglasses.  Although we do not offer Matrix Sunglasses in HD format (yet!), I had never really heard of these before so I decided to do a little research on them.  Specifically, I wanted to learn what exactly HD sunglasses are, how much they cost, and whether or not they would perform as advertised.

HD sunglasses, as you might imagine, are designed to improve visual acuity while wearing them.  Just like HD TVs, HD sunglasses are made to enhance contrast, sharpen brightness, and reduce glare.  But unlike HD TVs, HD lenses are not equipped with computerized technology; rather, the lenses are specially treated to filter out blue spectrums of bright light to improve contrast and vividness. In addition to making things more vivid, HD lenses also offer protection from the harmful UV rays of the sun.  Like regular sunglasses, HD sunglasses cover the full gamut of price points, from $20 all the way up to hundreds of dollars for a single pair.

Now the burning question – do they work?  Well, from what I read, the answer is “yes and no.”  While HD lenses do make things appear more colorful and vivid, they do not contain the HD technology found in TVs and as such the term ‘HD’ is a bit of a misnomer.  That said, from the reviews I read, most consumers seem to be satisfied with the enhanced visual acuity that these puppies provide.

In the final analysis, HD sunglasses are not really high def, but they do enhance colors, brightness, contrast and vividness, the sum of which improves visual clarity.  And since they can be purchased for as low as $20, they seem to represent a decent value for the dollar.  Thus, although the marketing of the term ‘HD’ seems a little aggressive, I’d have to say that HD sunglasses are worth looking into.  And who knows, in the not-so-distant future perhaps we’ll be selling Neo Sunglasses, Morpheus Sunglasses and Agent Smith Sunglasses with high quality HD lenses!  Stay tuned…

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